Understanding the value of the information you are collecting in the field is vital. Move beyond thinking about the basic information (i.e. quotes/pricing) which your manufacturers already know. You, as a rep, are in the unique position of being able to see what is ACTUALLY happening in the marketplace. Think about the conversations you are having… who are you talking to and about what? What #opportunities are you discovering as you are out in the field?
Orgo can help you collect and organize this knowledge to present to the #manufacturers, and in turn, establish yourself as an information provider. If you consistently give them valuable #feedback, you will become more and more valuable to them. It can also be helpful when looking to attract high quality lines. You can demonstrate to a potential partner how you interact in the market, the data you are collecting and recording, and how you can provide them with it…
it can even give you the upper hand on your competitors! And let’s face it, they can’t otherwise obtain this information on their own without a large investment of both personnel and time in your market.