This is where networking, socializing, and becoming a trusted business ally is crucial for your success. These types of relationships will stem from reps who have mastered Tips 1 through 4 and try to solve problems for their clients. Be a better detective in business – find ways to ask the right questions to unveil opportunities that are not evident. Be a better listener and find other “needs” of the client so they can see you as a valuable partner and resource, rather than just a salesperson. Most importantly, do not be afraid to take a client out for lunch or a drink to personalize the relationship a bit more. The best sales people in the world make it a priority to spend one-on-one time with their clients.